Hutspot Interviews | Equanimity

Time to chat with Sol Wortelboer; owner and founder of Equanimity. Sol used to be a freelancer in the television world, where you might recognize him from various productions such as MTV’s 6pack, Peking Express and Xite. Besides television, he also has a huge passion for yoga and meditation. He translated this into his own brand of headwear by the name of Equanimity. We are so happy to have at these cool hats at Hutspot. Get to know Sol and how he started his own brand in the interview below.


What is Equanimity and how did it come to be?
Equanimity is something that is within us. It has always been there and it will always be there. The only thing is that we tend to forget that we have it. That we can master it by the practice of meditation. Unshakable balance of mind. I have experienced it during my first 10-day silence retreat. I made it my mission to spread this word, make people curious about the meaning behind it, once learning about Equanimity, make them curious about the experience.

Do you remember the first time someone bought your product?
A couple of months ago we had the launch of our brand. During this special event our best friends and family came together to celebrate this moment. Also buying the first hats and doing so supporting us and the children of the Maratika monastery in eastern Nepal whom we donate a share of the profit to. The feeling was sensational! After more then two years of preparation, the moment was finally there. Not to long ago I saw somebody biking around with our hat for the first time, it made my day! So happy to see people enjoying what we’ve created.

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What have been the up- and downsides of having your own brand?
In every way the upside is having an own business. Creating something new. Not having 21 days of holidays but a constant drive for something that you don’t call work, because you love it. Also the fact that you learn along the way and slowly succeed in realising your dream is amazing. The downside would be time. I wish I had more, but accepting it the way it is also gives you a peace of mind.

What are you most proud of?
The fact that we have made it so far. From the first moment this idea came to me to the moment where you bump into someone who wears your cap.  Also the beautiful collaboration with my visuals partners TommyNLance Photography and Eyeforce productions who joined me from the start in visualising our mission. They blow me away and I couldn’t me more grateful.


How does Equanimity make the world a better place?
Equanimity makes the world a better place. Every single person who has   experienced it can tell you this. Experiencing equanimity will result in having more inner piece, less worry and of course a happier life. The only thing we can do is reach as much people as we can and tell them this great thing we all possess.

If you could work together with any person, dead or alive, who would it be? Why?
The great Buddha himself. He is the one who came to these senses and was able to pass on this great wisdom that changed and can still change the world. This great knowledge that creates more happiness, love and compassion. I would totally see him rocking our caps while sitting under a tree and teaching us how to experience Equanimity. It would be the greatest collab in history!

What is your advice for other young entrepreneurs?
Follow your dream, make it work, don’t hesitate and never stop.


You can find the awesome caps from Equanimity at Hutspot van Woustraat in Amsterdam

Doing the Laundry | Tim and Daan

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It’s time for another laundry session! You’ll know these guys from Streetlab; a TV show full of social experiments so awkward they make your skin crawl, but so funny you’ll be laughing with tears. They have taken the Dutch TV by storm and have just finished their third season and were nominated for the Televizierring. You can imagine we were very excited to meet Tim Senders and Daan Boom, two of the great minds behind all of this.

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Where did it all start for Streetlab and how did it evolve into a big TV hit?
D: It all started when I was in high school. I saved up enough money to buy a camera and we began to make television shows for our school. We would do experiments such as “Can you cut class with a bunch of first graders?” We went on making these types of videos for about ten years and then we joined the production company CCCP. There Streetlab evolved into a concept.

T: Because we have known each other for so long, our friendship plays a big part in the show. As a viewer you are kind of like the fifth friend of the group. We make up social experiments from our own fascinations, for example: “Can Stijn make his dream of becoming a professional soccer player come true?” or “As a kid you often got your way if you would start crying. Would this still work as an adult?”

How do you come up with all of these assignments? What do you have as a source of inspiration?
D: The ideas come to us during different moments. Sometimes it happens in an organized brainstorm session and sometimes when we’re just hanging in a bar. A big source of inspiration is daily situations that cause for awkwardness.

T: These situations are often recognizable to anyone. Every guy has wondered what the best way is to hit on a girl. Well, we have too and so we make an item out of it. We can really enjoy those awkward moments when someone is vulnerable.

You have just finished Streetlab’s third season. What was for each of you your favorite item this season?
D: It was our dream to make a movie with big, famous actors, but of course we didn’t have the money to spend on it. So, we went off to catch famous actors in the wild! Without them knowing, all of a sudden they would end up in a scene with one of us. This was absolutely my favorite item of last season.

T: We grew up with the Backstreetboys and the Spice Girls, so we decided we wanted to start our own boyband. Last season we took part in a German talent show Das Supertalent, where we completely bombed. This season we wanted to see if we could gain popularity if we would announce our separation as a boyband. We recorded a farewell song together with Renee Froger and soon enough it spread over the internet like wildfire.

How does all the public attention interfere with the ability to make your show?
D: It’s getting harder and harder to make our show, because we are being recognized very often lately. We can still manage, but it just takes a little longer to finish. We have decided next season to record outside of Holland.

T: We will still be doing the same types of experiments, but this time it will transform into a travel show.

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Have you ever said no to a certain assignment? What would go to far for you?
D: I don’t recall ever declining a certain idea. When we are trying to think of new experiments all kinds of concepts will be on the table, but there is only a small portion we use. An idea goes too far for me when it becomes unpleasant or nasty.

T: We often decide who does what experiment by picking the person who is dreading it the most. And because that person is feeling the most awkward the situation becomes truly painful. But after filming we always explain to people what happened, because we want it to be funny for everyone involved. We want to make sure that we are the ones who are made fun of, not the people we interact with.

Daan, what would you like to give Tim credit for? Tim what would you like to give Daan credit for?
D: Tim has the eye of a director. He sees where a funny situation could unfold and knows how to make it happen. He is a strong conceptual thinker too.

T: Daan often can tell what will really work on TV. He knows how to make a situation thrilling for the viewers or when something is genuinely funny or not. Besides this he is a good editor. His feeling for timing makes it very hilarious.


Where could we find you when you’re not working on the show, for example on an average Sunday?
D: On the soccer field. My friend and I play in a team together. That being said, I’m pretty bad at playing soccer, so most of my time is spent on the bench. Besides that I go to the movies pretty often.

T: Next to filming with my friends, I like making music and I spin records at parties regularly. My typical Sunday is a lot less active though; I usually do absolutely nothing but eat, work out or watch movies.

If you could pick anyone to work with, who would this be and what would this collaboration look like?
D: I would really like to work with Ricky Gervais. I admire him greatly for his creative mind and oeuvre. I even got to meet him once. I would love to make a series with him.

T: If it would be possible to meet Charlie Chaplin, I think that would be so cool. As a kid I got a DVD box of his as a birthday present and I became fascinated by his short slapstick films. Chaplin acted, directed and composed his own movies. I am very curious about how it would be if Charlie Chaplin were able to make a movie these days and what that would look like.

What Hutspot pieces are you wearing and why did you pick these outfits?
D: I like finding the perfect balance between casual and proper. This is why I chose the sandy suit with the striped T-shirt underneath.

T: I love eye-catchers, basics with something different. That’s why I am really into the prints on these swimming trunks, they’re so cool.



Tim & Daan are wearing:

Photo no. 1, 2 & 3  |  Tim: Ontour shirt €70,- | Won Hundred slacks €175,- | Manitou socks €7,- | Native North sunglasses €135,- | all available at all our stores |
Daan: Won Hundred slacks  €175,- | WH coat €440,- | Manitou socks €7,- | Brandt & Levie book €27,50 | Native North sunglasses €135,- | available at all our stores | Wood Wood longsleeve €95,- | available at
Hutspot van Woustraat and Utrecht |
Photo no. 4, 5 & 6  Tim: Wood Wood bomber jacket €250,- | available at Hutspot van Woustraat and Utrecht | Ontour Provo Chino €85,- | RVLT white shirt €29,95,- available at all our stores |
Daan: Native North shirt €95,- and shorts €125,- | available at all our stores
Photo no. 7  | Nikben swimshorts €95,- | Ontour Breeze polo €70,- | available at all our stores

In all photos the guys are wearing the Renard Grande Silver Gun Burgundy €269,- and Elite Champagne Gold Brown Croco €169,- watches | available at all our stores

Stay up to date with Tim and Daan: @streetlabtv

Samsøe & Samsøe Female

Get to know Samsøe & Samsøe! This Scandinavian brand will be your best friend when let into your closet. Established in Copenhagen in 1993, they have always strived to develop an attractive, market-oriented and international design inspired by ideas of freedom and simplicity. With raw details as well as tailored details, their collection is designed to match trends and tendencies of the present time. You can’t go wrong with these pieces and some of them are now on sale with 30%!


Photo no.1 | Maj shirt ls | €99,-
Photo no.2 | Apin O-neck stripe | €119,-
Photo no.2 | Tuersen pants | €119,-
Photo no.3| Agnes tee | €69,- | Stamford pants | €119,- | Mon Okel sunglasses €120,-
Photo no.4 | Mains tee | €89,- | Tuersen pants | €119,-
Photo no.5 | Caico shirt | €79,- | Selected Femme | Alex MW Denim Shorts | €49,95
Photo no.6 | Agnete tee | 59,-
Photo no.7 | Ria long jacket | €169,- | Agnes tee | €69,- | Tuersen pants | €119,-

Samsøe & Samsøe is available at Hutspot Rozengracht. 

Hutspot Tips | June

Each month we share our favorite places to go, things to eat, things to see and experiences you must enjoy. We will also share with you awesome and innovating new companies, artists and entrepreneurs to keep an eye on. These are our five Hutspot Tips for June.


The Adventurers of Contemporary Art

We are looking forward hugely to a new must-see on TV this summer. You may know Close-up for its weekly documentaries about art, architecture, design and fashion. This time they are showing a documentary series about the famous artists living in Paris in the first half of the 20th century. These are important names, such at Picasso, Matisse or Dan Franck and all kinds of other artistic innovators. 

What makes the documentary even more special is the combination between the used images from movie archives and animations by illustrator Amélie Harrault. For those who can’t wait until its on TV to see it, the Vondel CS is hosting a day with this old style Paris theme. The series will be shown here as well as hosting other lovely activities. There is no entrance fee and the first episode starts at 13.00.

Lunar Globe

Looking for a new interior eye-catcher? Why not just get the moon? It is an actual replica of what the real moon looks like including all its craters and landscapes, by the name of MOON. Using data from NASA it’s the most realistic scale ever made. The LED lights circling the MOON show which parts of the moon are visual at what time.


It’s not available for sale yet though. MOON was a huge crowd funding project which doubled its target amount and the campaign is still going! It doesn’t surprise us though, this product brings design, science and technologie together to one interesting product. So keep an eye out for MOON, which we be on the market soon.

Microgarden Kit

Being a big fan of Swedish design studio Tomorrow Machine, we were very exited to hear about their next invention; the Microgarden Kit. It contains a reusable and renewable sheet of plastic which folds into a self-contained greenhouse. It has come forward out of a collaboration with indoor farming startup INFARM to create a never-before-seen indoor growing kit – so anyone can grow their own microgreens at home. 

The Microgarden uses transparent seaweed based agar-agar gel as a growing medium, and it has many benefits. It allows the Microgarden to remain self-contained – which means you will never have to water the microgreens. Their roots absorb moisture from the gel. The clear gel also allows the home-farmer to see and experience the whole growing process, from when the seeds sprout to the roots growth. The greenhouses’ walls cut the agar-agar gel in to six slices of still living greens. So you can choose to have only one slice or to put the whole greenhouse directly on the table to serve from. To order a kit visit Infarm’s website


We all know Rijsel as our favorite rotisserie for its gorgeous interior and French cuisine. The owners have now opened their second restaurant by the name of Scheepskameel. It is located on the Marineterrein in Amsterdam , where they are transforming the whole area into the new startup hub. With this cool place evolving a great restaurant cannot miss out. It’s safe to say Scheepskameel fully lives up to this. 


So, what is there to expect? First of all you’ll notice the stunning interior by Niels Wouters, owner of Hotel de Goudfazant and the now closed pink pop up restaurant Citroen. Apparently there was nothing in this space before, so they built the restaurant from scratch. The kitchen has been divided in four parts, which is equal to the four courses in the menu. This menu consists out of simple dishes so the food and wine speaks for themselves and it is printed on a4 piece of paper as it changes so often. The idea is to share and pick one dish per category in the order you prefer. So be sure to make your reservation well in time, as Scheepskameel is the new place to be.

I am 17

Remember those teenage years full of bad hair do’s and awkwardness? Inspired on the book ‘We are 17’ by Johan van der Keuken, documentary photographer Martijn van Griendt visited house parties, school proms and outside hangouts for many years to capture teens in their social habitats. The result of this is an exposition in the Melkweg you can’t miss.

Since 1994 Martijn van Griendt has followed this age group closely publishing different books, such as Smokin’Boys SmokinGirls and Finding Emo about alternative teens. One of his favorite places to spot them has always been the Museum Plein, where hundreds of youngsters hang out during the day (even though many of them admitted to Martijn never to have been in a museum). I am 17  will be shown in the Melkweg until the 26th of June.

We hope you enjoy our Hutspot Tips lists. Missed the previous tips? Take a look here.

Lookbook RVLT

This week we would like to show off one of our favorite brands; RVLT. This Danish brand has devoted itself to creating amazing pieces for everyday life. It makes for a collections with pieces that are always on point. So for great quality at a very good price, come over to the Hutspot closest to you and see RVLT for yourself. We would love to show you an impression of what to expect.








Photo no. 1 | crew sweat with rolled edges | €59,95
Photo no. 2 | cotton striped tee | €34,95
Photo no. 2 | nylon navy shorts | €49,95
Photo no. 3 | curved hem raglan knitted | €69,95
Photo no. 3 | used wash shorts | €69,95
Photo no. 4 | cotton slub tee striped | €34,95
Photo no. 5 | round neck tee with rolled edges | €29,95
Photo no. 5 | cotton shirt striped melange fabric | €79,95
Photo no. 5 | used wash shorts | €69,95
Photo no. 6 | cotton/spandex denim shirt | €79,95
Photo no. 6 | crew sweat without rib | €59,95
Photo no. 7 | cotton striped tee | €34,95
Photo no. 7 | nylon navy shorts | €49,95

Hutspot Interviews | Felt Atelier

Meet Maaike Minderhout. She is multi talented as she is a full time student at the Amsterdam Fashion Institute, works in our Hutspot lunchroom and created her own jewelry brand Felt Atelier at only 21 years old! We chatted with Maaike about Felt Atelier and all of the different aspects which come to the table when having a busy schedule like hers. Read her story here.

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How did Felt Atelier come to be?
Felt Atelier is all about creating moments. I believe jewelry has the special gift of creating and reliving feelings and moments. For example, when receiving jewelry as a birthday gift, someone will always remember that special moment when they wear that piece of  jewelry. This is what Felt Atelier is all about; it is all about these shared moments – how it felt – coming to life every time someone wears my jewelry.

Felt Atelier was created based on my personal feelings of nostalgia regarding jewelry. In my family, it is a tradition that every granddaughter is given a unique piece of jewelry on special occasions. This is what led me to create Felt Atelier.

How did you experience the first time someone bought one of your products?
To be completely honest, the moment someone first bought a pair of my earrings was not particularly special. In the first phase of Felt Atelier, my first customers were people I knew, so it was all rather informal. The first special moment for me was when I unexpectedly saw someone I didn’t know wearing my jewelry. At that moment, I suddenly realized that people were actually buying and wearing my work.

What have been the up- and downsides of having your own business?
I love doing what I do, even if it means that sometimes I don’t get to sleep as much as I would want to. This project is completely my own, so it’s extra exciting when I achieve something or when I create something I believe in. It can be quite hectic at times, because I’m also still studying at the Amsterdam Fashion Institute as well as being the owner of Felt Atelier. However, I was never a person to sit still, so as long as I still love doing what I do, the positives will always outbalance the negatives.


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What are you most proud of?
Being proud is a statement I rarely use, as I think it’s such a bold one to make. I am extremely happy with the way things are going with Felt Atelier, but I don’t dare to say that I am proud of anything in particular yet. I am always looking for things that I can do better and I think it will take some time before I can actually look back on what I’ve achieved to say what I’m specifically proud of. For now, let’s just say that I’m incredibly grateful for everything I got to do because of Felt Atelier.

How does your brand make the world a better place?
In today’s fast-paced world, I think people sometimes forget to take a moment for themselves and enjoy positive memories and feelings. I believe that, when people have positive memories and feelings associated with my jewelry, they can have those tiny moments of nostalgia and happiness every day.

What is your advice for other young entrepreneurs?
The one thing I have learned while setting up Felt Atelier, is that you don’t necessarily need a lot of money to start doing what you want to do. The most important things to have are drive and passion. You can go far when you have a good story and the passion to back up that story. I think that is something all young entrepreneurs should know; when you are passionate about something and you know how to project this on others, you can do much more than you ever had imagined.

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You can buy the beautiful Felt jewellery at all our stores!

Spending the Night with Sigrid ten Napel @ the Hoxton

In the past weeks we have been making new photo series in collaboration with the beautiful Hoxton Hotel. Together we have teamed up to honor creative talent in Amsterdam, and boy, there is so much! We’ve asked 5 guests to spend the night with us at The Hoxton which is located on the Herengracht. First up was the talented photographer Sophie van der Perre, for our second night we invited Yousef aka Sef and his beautiful girlfriend Roxanne. Dressed in outfits from Hutspot we talk to them about their work, their lives, dreams and inspirations.

For our latest night we invited the ever so beautiful Sigrid ten Napel, who is known for her amazing acting performances in multiple big productions such as Prins, Summer, Overspel and Penoza. Her fresh, classic appearance makes her stand out, and she is a powerhouse!

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It’s safe to say that you’ve shown us what a talent you are over the past years. What are you most proud of?
Umh, ‘talent’, haha thank you. There are two parts that I am particularly proud of; the girl I played in the feature film Summer and my role in ‘Vast‘, mostly because they both involved a lot of my own ideas that eventually established the core of those characters. Also there are two films that aren’t out yet and which I haven’t even seen yet, for those I am keeping my fingers crossed. I’m hoping there will be a moment at which I could say that I am genuinely content with how those turned out. And then very generally speaking; I think the fact that I am not willing, ever, to give this up (the acting and the dream), despite of all the setbacks and refusals that come with it, is worth being proud of.

What can we find you doing when you’re not acting?
That differs from time to time. There are moments when I will be hanging out with friends outside of the house; going to museums, traveling abroad (mostly for festivals, which are partially work related). But I think most of the time I withdraw myself from social activities and spend time at my place, where I live with my best friend and therefore need very little other entertainment.

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You are dressed in outfits from Hutspot. Can you tell us what you are wearing and how it fits your style?
All the items are perfectly able to represent themselves and need very little accessories to enforce them. I would say that fits my style; I am not scared of patterns or outspoken prints, but only if the shape and form of the clothing itself is very simple.

What do you think of the room in the Hoxton?
I loved the spacious feeling of the room, although we are still talking Amsterdam proportions. And if that very impractical but gorgeous bathtub (placed in the middle of the room) were mine I think I would not only bathe in it but also eat, sleep and read. I would also have a difficult time to resist the temptation of climbing those wooden beams connecting one side of the room to the other end.

What movie or scene has inspired you most as an actress?
Oeh, I wouldn’t know. I watch so many films and absorb them, but to an extent that I can also cut myself free of them so that I don’t find myself trying to copy the other actress’s performance. I do remember watching ‘Mariken’ as a young girl and that I found myself thinking I want to do what she does, not entirely aware of the fact that she was ‘acting in a film’, but more that I wanted to live her life. I have always felt drawn towards worlds different from everyday reality.






How do you prepare yourself for a certain role? Do you have specific rituals?
Every part benefits from proper and profound background investigations. Even when not clear from the script itself I always try to lay out a character’s past, which subsequently explains the motives for acting the way they do. Besides that, every individual scene asks for it’s own approach, from having a great laugh with fellow actors to total focus and seclusion.

We’ve seen you do some pretty heavy scenes that ask for some serious gut! How far would you go for a big part? Would you for example gain 40 pounds if it gave you a big role in an international movie?
If the project is worth it, let’s say a fantastic director, an even greater script,  marvelous cast members etcetera, you can ask me anything and I’d do it. That is also the trap of this job, when it becomes the most important thing in the world, hopefully always in line after friends and family, it can drive you to go beyond your own boundaries.

If you could work together with anybody in the whole world, dead or alive, who would it be? How would you imagine this production?
Uhmmmmm… LEONARDO DICAPRIO! And how I would picture that production is him being young and handsome again, and us falling in love while playing the craziest scenes the film industry has ever seen. Then we would live happily ever after with him never growing old an fat again. THE END.

Want to keep updated on what Sigrid is up to? Make sure to follow her on Instagram.

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Sigrid is wearing:

Photo 1.
Moe Oslo top | €190,- | and Moe Oslo shorts | €190,- | available at Hutspot Rozengracht
Mintou socks | €8,- | available at all Hutspot stores
Photo 3.
Samsoe Moffa shirt | €79,- | available at Hutspot Rozengracht and Hutspot Utrecht
Photo 4.
Won Hundred jeans | €135,- | available at all Hutspot stores
Photo 5.
Stieglitz lace flare pants | €89,- | available in white and blue at Hutspot van Woustraat and Rozengracht
Photo 6. & 10.
Stieglitz Nadya blouse | €129,- | and Nadya flare | €149,- | available at Hutspot van Woustraat and Rozengracht
Photo 7.
Won Hundred Salome shirt | €135,- | available at all Hutspot stores
Photo 8.
Stieglitz Viola Bomber jacket | €149,- | and Stieglitz Nadya flare | €149,- |  available at Hutspot van Woustraat and Hutspot Rozengracht

Photography: Hutspot
MUAH by: Nina Engelberts

Check out the previous Spending the Night items we did with Sophie van der Perre and Sef and Rox!

Won Hundred

Twice a month we highlight a different brand by making ”lookbook” photos in our mini studio. This time we would like to show some of the beautiful items of the SS16 Won Hundred collection. It’s one of our favorite brands and their color palet for the summer is to die for! Now all we need is better weather and we are set. Won Hundred is available at all of our Hutspot locations.



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Hutspot Utrecht, Hutspot, Hutspot Amsterdam, Won Hundred, Conceptstore, outfit

Hutspot Utrecht, Hutspot, Hutspot Amsterdam, Won Hundred, Conceptstore, outfit

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Photo no. 1 | 3 |  Ludwig Coat €440,- | Acton A shirt €90,-
Photo no. 2 | Petey Shirt €135,- | Jagger trousers €175,-
Photo no. 4 | Alistair Trashy shorts €100,- | Marlon Trashy t-shirt €90,-

Photo no. 5 | Nea tan shirt €135,- | Holly skirt €135,-
Photo no. 6 | Iren coat €365,- | Lonnie shorts €135,-
Photo no.7 | Lotta shirt €135,- | Kiera jeans €160,-

Won Hundred is available at all our stores.

A Look in the Kitchen with Dirk

Feeling hungry? Why don’t you come over and try one of our delicious meals? There are so many different ones we are proud of, so each month we would like to introduce you to the creative Hutspot crew members behind the food. They will tell you all about their favorite food and drinks!

Today we would like to introduce you to Dirk. He is one of our funniest, most lovable colleagues. Dirk is multi-talented too as he is a full-time communication student and works in Hutspot’s store and the lunchroom. Today he will fill you in on his favorite dish to eat; the Chili Sandwich



“One of my favorite activities working here at Hutspot is being able to taste a little here and there of all the different dishes. My favorite one is the Chili Sandwich with cheese, rocket salad, tomato and hazelnut. It is served with a generous portion of salami on a thick slice of white bread, so it really fills you up. It’s also the only sandwich I know that has hazelnuts in it.

There is no better way to give myself a mid-day break than with this sandwich and a LemonAid. The soft drink comes in two flavors; maracuja and of course lemon. It is made by a German company that makes soft drinks with Fair Trade ingredients and donates a big part of the profits to a good cause supporting kids in need. So besides it being a nice refresher, it is also good for your karma”


You can enjoy the Chili exclusively at the Hutspot Van Woustraat. LemonAid is available there too and at Hutspot Utrecht. Curious to see the previous post with Nina? Take a look here.


Spending the Night with Sef and Rox @ The Hoxton

To introduce the new SS16 collections at our stores and honor creative talent, Hutspot and The Hoxton have teamed up together. We have photographed five inspiring creative people in clothing from Hutspot in the most beautiful rooms at The Hoxton.

This time we had a double date with the lovely couple Yousef Gnaoui & Roxanne Dekker. Yousef (Sef) is known for his music hits, such as ‘De Leven’ and ‘Toch Houdt Ze Van Mij.’ His recent album ‘In Kleur’ is one we recommend for sure, but there is definitely still more to come. Roxanne is a talented visual artist and owner of The Kidspiration Club. And not only that, she is also a DJ belonging to the group The Pony Peaches.

These two are a longtime match as they have been in love for nine years now. We talked with them about their work, lives, dreams, inspirations and relationship.

We understood this is one of the first photo shoots you have done together, how did you like it?  
R: It’s really great doing a photo shoot together for the first time in nine years. It felt very natural and cozy, especially the bed scene. What I liked most is looking at Yousef when our picture was being taken.

Y: It wasn’t uncomfortable at all, I had a great time!

What are the up and downsides of being in a relationship where both of you are chasing a successful creative career? Are you always able to give each other full support?
R: In the beginning I had to get used to Yousef’s late bookings during the weekdays. I’m a real morning person, so I can feel sad about not having breakfast together. I did figure out though, that I’m actually a lot more focused on my own work when Yousef is out of town. So it’s pretty convenient for my work-mode.

Y: I think the fact that we both have creative jobs helps us understand each other’s lives a little better. When Rox is working on a certain project that takes a lot of time and energy, I can relate to how she feels, because I know what it is like to be in that situation. It works the other way around too.


Roxanne, in Yousef’s song ‘Toch Houdt Ze Van Mij’ he sings about how you still love him, despite certain faults. If it was you singing this song, what would you be saying?
I would like to thank him for being so patient. I can be a real thunderstorm of emotions sometimes.

What do you enjoy doing when you’re not working?
R: I love reading books, there is always one in my bag. I also like to listen to music and the sounds of birds, making long walks in the city, dance-dance-dance, eat-eat-eat, and hanging out with my friends.

Y: I love cooking and being busy with food. Besides that, I like to watch movies and just hang out. I’m very good at relaxing.

You are both dressed in outfits from Hutspot. Can you tell us what you are wearing and how it fits your style?
R: I immediately fell for the colorful sweaters by Jutka & Riska. I just love bright colors and prints and the crispy white sneakers make me feel fresh. I was proud to be wearing something from Stieglitz, because Pien (the founder) is a friend of mine.

Y: I actually chose some female items that stood out to me because of the colors. I also like color a lot and sometimes brands for men can be a bit bland. So it was good to be able to mix it all up a bit.

What is your favorite spot in the Hoxton Hotel?
R: I love the glass windows in the roof above the dining room and playrooms, because I prefer seeing daylight while I’m inside of a building

Y: I like the mezzanine. It’s a really good spot to drink and just forget about time. It also has sofas and I love sofas, chairs are too difficult to hang out in.


Rox, your work is often shaped by your intuition. How are you able to turn your mind off and just let the colors flow?
I paint without thinking too much. Especially when I work on my collection “My Favourites,” where I paint music. Intuitive painting or drawing is something I have been doing since I was a kid. When I feel inspired, I will just grab a pen or pencil or color on my brush that suits that moment. It is something you can train and I can teach you that!

When I paint music it is even easier, the music makes me see colors and I just paint them. Whenever I have an assignment, I tend to get more insecure and overthink my work because I want people to like it.

What piece of art has influenced you most as an artist?
Yayoi Kusama’s museum in Tokyo. The way she feels and creates with no boundaries in her art, it made me weep a little. There is also a painting of a Spanish Woman (Hermen Anglada Camarasa – Granadina -1914) in Museu Nacional d’art de Catalunya in Barcelona, that always makes my heart skip a beat. Sometimes I am so impressed by an artist that I can just start crying.

You run a company called The Kidspiration club. There you organize weekly art classes for children from the age 4-12. The goal is to introduce them to the great world of art. What is it about children and art that gives you a passion?
When we started the company in 2014, my former partner Suzanne Monkel and I shared the opinion that kids are the most inspiring human beings on earth. The things they say, the things they create, are so pure, funny, intuitive and smart! The way they see the world is just beautiful. We wanted to inspire them with art and let them explore who they are by experimenting with different materials. After two years I still think the same about kids, their energy is liberating (most of the time).


Y: You have a very smart mind and a strong political opinion. Do you ever struggle with the prejudices people have about rappers?
Sometimes people don’t take my intelligence very serious. I don’t really pay much attention to them though, it says way more about them than it does about me. I try not to be close-minded like that and luckily most people are pretty cool.

Y: You’ve said you’ll never stop making music. What is it about creating music that gives you so much power and joy?
The process of making music is always a challenge. Sometimes it can be very difficult, but when something comes together it’s the most satisfying feeling in the world. And in some way it’s a never ending story, there’s always something new to try and new things to discover.

If you could both choose to work with any body in the whole world, dead or alive, who would it be?
R: I would like to paint a street full of dots with polka dot queen Yayoi Kusama. I would also like to go back in time and paint all songs playing at Woodstock.

Y: I would ask my favorite visual artist Jeff Koons to direct a music video with me. A production with a great mind like him would surely be a dream come true.

What projects are coming up for you? Where can we expect to see you soon and where can we find more of you online?
R: I give art workshops at The Hoxton, so keep an eye out on the FB events! With my art I am looking for places that organize auctions for refugees so I can donate my art. You can visit me at my new atelier in Cinetol.
Online: www.roxfavourites.tumblr.c

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Y: I’m currently working on a new album. People can find me on twitter and instagram. Also my sure to keep an eye out on my agenda via


Sef & Rox are wearing:

Photo 1.
Won Hundred suit | €162,- | available at all Hutspot stores
Selected Femme denim jacket | €89,95 | available at all Hutspot stores
Won Hundred pantalon | €175,- | available at all Hutspot stores
Selected Femme sneakers | 89,95 | available at all Hutspot stores

Photo 2.
Jutka & Riska yellow sweater | €38,- | available at Hutspot Rozengracht
Selected Femme pantalon | €69,95 | available at all Hutspot stores
Manitou socks | €8,00 | available at all Hutspot stores
Stieglitz mint colbert | €245,- | available at all Hutspot stores
Revolution white botton down | €59,95 | available at all Hutspot stores
Ontour Nozem trouser | €85,00 | available at all Hutspot stores

Photo 3.
Revolution white botton down | €59,95 | available at all Hutspot stores

Photo 4.
Selected Homme t-shirt | €24,95 | available at all Hutspot stores
Ontour Nozem trouser | €85,- | available at all Hutspot stores
Hammam34 yellow throw | 139,95 | available at all Hutspot stores

Photo 5.
Jutka & Riska turquoise sweater | €38,- | available at Hutspot Rozengracht
Won Hundred cotton shirt | €135,- | available at all Hutspot stores

Photo 7.
Jutka & Riska red sweater| €52,- | available at Hutspot Rozengracht

Photo 8.
Stieglitz red colbert | €245,- | available at all Hutspot stores
Revolution white botton down | €59,95 | available at all Hutspot stores

Photo 9.
Native North silk shirt | €135,- | available at all Hutspot stores
Ontour Nozem trouser | €85,- | available at all Hutspot stores
Selected Femme line print shirt | 89,65 | available at all Hutspot stores
Selected Femme line print pant | 89,95 | available at all Hutspot stores


Photography: Hutspot

MUAH by: Nina Engelberts